This video is a summary of Hooked by Nir Eyal.
Nir Eyal shares with us how to build habit-forming products that can make people addicted, in his book Hooked. The 4 step process in the Hooked Model is very similar to the habit loop that we go through to form a habit.
If you wish to know more about the habit loop, you can check out my other video on Atomic Habits ๐ https://youtu.be/k-TlI0ED69Q to find out.
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