I've been asked numerous times why the mushroom and where does the "mingmushi" mushroom brand originate from.
Mushroom has always been my favourite dish, no matter the aroma or the health benefits - the scene of shiitake mushrooms in a bowl of ramen, seriously makes me salivate. There is an old saying "Holding and Swimming with an Umbrella as it Rains", the analogy of that Mushroom Soup as mum brings it to the table. It is just the way it looks, like an umbrella, giving the earth little creatures that added shelter that certainly makes it memorable.
I believe the Japanese Kawaii culture also influenced me in creating this iconic mushroom. The ease of putting it to paper, the curves and the dots. Red has always been my branding colour and the combination of the linework and the colour propelled it moving forward.
Environmental awareness and the fluidity of nature and its evolution has always been a hot topic in my art. I was never really into realism, and as my abstract art began to take shape, elements of nature allowed it to give it that added conceptualism. The mushroom hence was perfect for that landscape. The philosophy extract below will certain allow a glimpse of the brand meaning and it's representation.
The “mingmushi” philosophy
Red - Love, Passion, Life, Energy, Attraction & Desire Mushroom - Growth, Luck, Vitality, Happiness, Knowledge, Magical & Unique Heart - Life, Love & Connection
Red Mushrooms in a Heart-shaped Garden encompasses the spirit of the “mingmushi” brand. Mushi - a persona of positivity & joy for those he connects.
No matter what age one should remain childlike - no boundaries, full of imagination, inspired to explore, forever evolving, passion to life and willing to grow.
Ming wants to create a sense of freedom with his art and products. Born from time of adversity (Like mushrooms thriving in darkness), Ming believes all the matters is a Heart that extends and a Love that connects.
Explode with "Love" - #mingtoyou #mingmushi - The Perfectly Imaginative Imperfect Mushroom
*Contents created by Ming Studios or by their respective party(s).