Photo by Aaron Burden on Unsplash

The bottom line of writing is having something to say and saying it. Some considerations for successful self-expression through writing include, but are not limited to:

• Say it well - clearly and simply with descriptive language.

• Say it as briefly as possible.

• Say it more than once in different ways if you really want to get the message across.

• Say it with words that get attention and traffic.

• Say it in an attractive and readable setting.

• Say it somewhere that is easy to find - Make sure people can remember or find your site.